Connecting with Purpose: A Business Advisor’s Approach to Networking

How did it all begin? Honestly, I don’t know! All I know is that I’ve always loved meeting people, connecting with them, helping, encouraging, and motivating them. It’s something that comes naturally to me. I remember a former boss who would come to me whenever he needed a contact. One day, he said, “If you don’t know someone, you know someone who does.” That phrase stuck with me because it perfectly describes how I approach relationships and connections.

Participants indulge in lively discussions and savor refreshments at The Power of Connection event on March 20, 2025.

One day, while reviewing the How to Start a Business in Australia Guide (Como Empreender na Austrália), an initiative of the Brazilian Ministry of Foreign Affairs, the Brazilian Embassy in Canberra, and the Brazilian Consulate in Sydney, the person responsible for writing the guide asked me if I had ever read The Connector’s Way by Patrick Galvin.. I hadn’t, so they started sharing some of the book’s key ideas with me. As I listened, I realised how much I resonated with the principles outlined in the book.

In The Connector’s Way, Galvin shares seven rules for building business, one relationship at a time:

1. Nurture body and mind to create positive energy and enthusiasm that attracts others.

2. Seek out individuals who expose you to new ways of thinking.

3. Ask your connections how you can be of service to them.

4. Serve others without consideration for how you will benefit.

5. Exceed expectations.

6. Let people know how they can help you succeed.

7. Be grateful.

   
   

I deeply identify with the second and third rules. I love being helpful to others and serving in ways that help people succeed. I always say that networking isn’t just about who you know—it’s about who knows you. It’s about building meaningful, authentic, and mutually beneficial relationships. I decided to write about connections because I want to help people connect. As a business advisor based in Sydney, I’ve seen firsthand how powerful networking can be. I’ve created events to bring my clients together, help them grow their networks, and support their economic development. I encourage them to buy from each other, collaborate, and build relationships beyond transactions.

Attendees engage and network during the successful "Power of Connection" event on March 20th.

One of the most rewarding parts of my work is introducing people to one another and watching those connections flourish. Here in Sydney, where the business community is vibrant and diverse, I’ve seen how human connection can drive trust, collaboration, and growth—not just in business but in life. In our digital era, I believe human connection is the most valuable thing we have.

What is Networking, and Why Does It Matter?

Networking is more than just exchanging business cards or attending events. It’s about creating and nurturing relationships that lead to opportunities, growth, and collaboration. As Patrick Galvin emphasises in his book, networking is about serving others and building trust over time.

Networking has been a cornerstone of my personal and professional life. I’ve participated in countless events, met incredible people, and built a network that has opened doors I never imagined. But networking isn’t just about showing up—it’s about purposefully.

How to Network Effectively

Over the years, I’ve learned that effective networking requires intention, authenticity, and a willingness to give without expecting anything in return. Here are some tips I’ve picked up along the way:

1. Be Curious, and Open-Minded. One of the rules from The Connector’s Way that resonates with me is to “seek out individuals who expose you to new ways of thinking.” I’ve always believed that every person you meet has something to teach you. Approach networking with curiosity, and you’ll be surprised by the connections you make.

2. Focus on Helping Others. The third rule—“ask your connections how you can be of service to them”—is something I live by. When you focus on helping others succeed, you build trust and goodwill. This mindset has helped me create lasting relationships that go beyond business.

3. Be Present and Engaged. Networking isn’t just about collecting contacts; it’s about building relationships. When you’re talking to someone, please give them your full attention. Listen actively, ask thoughtful questions, and show genuine interest in what they say.

4. Follow Up and Stay Connected. One of the biggest mistakes people make is not following up after meeting someone. A quick email, a LinkedIn connection, or even a handwritten note can go a long way in keeping the relationship alive.

5. Be Consistent. Networking isn’t a one-time activity—it’s an ongoing process. Attend events, participate in groups, and stay active in your community. The more consistent you are, the stronger your network will become.

   
   
   
   

   

   The Power of Connection event, bonding over shared experiences.

What Not to Do

While networking is incredibly valuable, there are some common pitfalls to avoid:

• Don’t Be Transactional: Networking isn’t about what you can get from someone; it’s about building relationships. Avoid approaching people with a “what’s in it for me” attitude.

• Don’t Forget to Follow Up: Meeting someone is the first step. If you don’t follow up, the connection will fade.

• Don’t Stick to Your Comfort Zone: It’s easy to talk to people you already know, but the actual value of networking comes from meeting new people and expanding your circle.

  
  

My Networking Philosophy

For me, networking is a way of life. It’s about creating a community of people who support and inspire each other. I’ve always believed that the most important thing isn’t who you know but who knows you. When you build genuine relationships, people remember you—and that’s where the magic happens.

Networking has helped me find mentors, collaborators, and even lifelong friends. It’s taught me the importance of listening, being present, and showing gratitude. Most importantly, it’s shown me that success isn’t just about what you achieve—it’s about the relationships you build along the way.

Final Thoughts

Networking is an art, and like any art, it takes practice. But when done with authenticity and purpose, it can transform your personal and professional life. Whether attending events, volunteering, or simply having a conversation, remember that every interaction is an opportunity to connect, learn, and grow.

So, take the first step. Start building your network today, and watch how it opens doors to new opportunities and relationships. And remember, as Patrick Galvin says, “Serve others without consideration for how you will benefit.” That’s the true essence of networking.

Thank you for reading, and I hope this post helps you with your connections! Ready to supercharge your networking efforts? I've created a Networking Growth Tracker spreadsheet to help you manage your contacts, track your follow-ups, and maximise your networking potential! Download it HERE

I’d love to hear from you and learn about your biggest networking challenge. Share your thoughts in the comments below—I’d love to connect with you!